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8min chapter
How To Create Content That Attracts B2B Buyers
Clients from Content
Engaging Disinterested Clients
This chapter discusses effective strategies for conversing with potential clients who show disinterest, focusing on a learning mindset to encourage open dialogue. It introduces methods for framing outreach as market research and emphasizes the importance of asking the right questions to gain deeper insights into buyer motivations and decision-making processes.
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AI-powered
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode