Kaeya Majmundar, Swaypay (S2E5)
"Age of Miracles"
00:00
How Do You Bring Brands Into Influencer Marketing?
Ermia: How do you bring brands into that world, safely, in in where they can still control the narrative? That's the biggest kind of, like push back on the appetite side, right? I mean, obviously, there's channel saturation. Caks are going through the roof with ads. Gense consumers and millennials are alergic to ads. We're looking at video content. It's insanely in high consumption,. Like part of the pol feeling is a pull from ticktok and so all the reasons ticktock wins are the reason swape is going to win too. On the brand side. Then you talk about the cost structure, where again, we're
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