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Navigating the Future of News: TVNZ's Digital Dilemma
This chapter explores the struggles of TVNZ as it transitions from traditional broadcasting to a digital environment, particularly through its TVNZ + strategy. It addresses challenges related to advertising revenue decline, long-form journalism financing, and maintaining a competitive edge in a crowded news market. The discussion also considers potential strategies, including a merger with RNZ and shifts towards 24-hour news delivery, to enhance operational efficiency and audience engagement.