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915: Where Finance Always Comes First | David Parsons, CFO, Zuto

CFO THOUGHT LEADER

00:00

The Importance of Strategic Insight in Finance

The biggest decision we made a while ago is probably going back to when I was you know maybe the start of my journey as you tell. We built very simple exile models it was nothing more nothing more complex than very simple fun with with inputs for you economics and really in our business there's a lot of metrics but there's a couple of metrics that are returns are really sensitive to. And what we agreed with our channel owners was a framework and said as long as returns are more than X then fill your boots you sign as many partnerships as you as you want.

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