5 Subtle Things That Can Dramatically Improve Your Meta Ads
The Art of Online Business
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What Is an Attribution Window for Facebook Ads?
When iOS 14.5 came out, one change that Facebook made was they removed the 28 day attribution window and brought it down to a seven day attribution window. Now they've gone back to 28 days, which is great because it's essentially giving us more insight. Rick Steves: I see a lot of people overcomplicating their ad campaigns when today on Facebook or Meta-Facebook.
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