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14min chapter
John Collins (Part 1): Intercom, Ramp and falling in love with the customer
Content, Briefly
Building a Global Content Team
This chapter explores the intricacies of assembling a content team across different locations, focusing on the significance of hiring skilled facilitators and editors. It highlights the transition to remote work preferences, the importance of aligning marketing strategies with diverse customer segments, and the evolving landscape of content delivery. Ultimately, the discussion emphasizes effective vendor management and consistent content scheduling as vital components for successful content marketing.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode