How Do You Create Content That's Meaningful?

Social media expert garry vanderchuck talks branding and marketing. How do you create content that's half decent? The audience will decide. Value comes in a couple o places: expertise or escape isn't so if somebody's listening right now, two things that have always worked to guy's question is, do you have expertis in what you're talking about? And you have to have humility here and self awareness, like, you knowse like i'm an expert, and really you're just an enthusiast. Do you have experts, or can you create escapeism? Escapism comes in many shapes and forms. It's really entertainment or something that's of interest. Being funny