3min chapter

Make Things That Matter cover image

Petra Wille: Building a community of practice

Make Things That Matter

CHAPTER

Is This Your Option of Last Resort?

Hockysick ran out of money and had to close its doors. The company tried a number of things, including upskilling the sales team. Hockysick is based in Germany where people are insured against unemployment. "I think that is why this call is way easier to make in Germany than it would be in the US," he says.

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