2min chapter

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Global Growth Needs a Local Approach

HBR On Strategy

CHAPTER

Uber: Competing Globally

This episode originally aired on cold call in December 2020. In a few short years after launching in 2010, Uber became the largest car service in the world as measured in ride count. Last year, Uber drove 6.2 billion riders. Today's case takes us to London in 2019, where Uber is facing the latest in a long list of challenges from regulators.

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