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Listener Q&A with HubSpot CMO and SVP, Kipp Bodnar and Kieran Flanagan

Marketing Against The Grain

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Navigating Medical Marketing: Influencing Physicians Over Patients

This chapter delves into the complexities of marketing within the medical field, emphasizing the dynamics between physicians and patients. The discussion highlights strategies for effectively engaging doctors and fostering referral networks through recognition and tailored events.

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