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Where Was the Money Going?
The billions came in, and the system really did not shift really much at all. So where was the money going if it went from sixteen million to a billion, but not to the players who got the money? Well, it went to fund sports that arentast popular, that maybe don't draw big crowds or big t v contracts. It goes to help pay for the scholarships for these student athletes. But at the same time, on the other side of the coin, you've got coaches who have started to make more and more money. You've got coaches making to five, ten million dollars a year in salaries. There's an arms race among campuses to build bigger, better facilities