
Dido Harding on YouView
The Media Show
00:00
U-View Internet TV System and Market Strategy Analysis
Exploring the features and market adoption of the U-View internet TV system, focusing on its appeal to free-view customers and the shift in target audience towards TalkTalk and BT subscribers. The chapter also analyzes TalkTalk's broadband TV packaged subscriptions, highlighting the significance of TV services for the company and the challenges faced in rapidly growing its customer base.
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Transcript


