2min chapter

Unthinkable with Jay Acunzo cover image

Working Bravely

Unthinkable with Jay Acunzo

CHAPTER

Atomic Is a Membership and a Brand

This was 20 14, before memberships became as trendy as they are today. Most people would not have advised that they create a paid membership. It wasn't the norm, because they'd tried the norm and their hearts were never really in it. And so they decided, ok, we're in marketing. We serve business owners an so we need to build a reputation among those people. So let's go and meet some of those people. This is right here that this idea of working bravely really started to take shape.

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