Welcome to The Spark—your weekly creative pick-me-up from The Creative Boom Podcast. Every Thursday, we bring you a shorter, snappier episode filled with inspiration, creative news, and practical tips to carry you through the week. Whether you need motivation or insights, we've got you covered!

This week, we welcomed Joseph Parsons to the podcast. By day, Joseph is a freelance graphic designer, and by night, he takes to the stage as a stand-up comedian. His dual career path sparked a fascinating discussion about balancing two passions: navigating the challenges of freelancing and the unexpected parallels between pitching design ideas and performing stand-up comedy. This episode is for you if you've ever juggled different roles in your creative journey.

Joseph shared his thoughts on how the industry is changing, including the impact of the Government's IR35 legislation on freelancers and small businesses. We also explored how comedy has evolved, with platforms like social media offering new opportunities for comedians to find success outside traditional routes. Joseph's upcoming tour, Re-Designed, is a brilliant blend of his experiences in comedy and design—be sure to check it out for a good laugh and some relatable industry insights.

This week's creative news takes us on a journey of nostalgia and innovation. In Finland, Aalto University is unveiling Nokia's design archive on 15 January, celebrating the brand that defined the mobile world in the '90s. From the iconic 8110 "banana phone" to the customisable 3210, the archive is a treasure trove of design sketches, marketing materials, and audio recordings, offering a rich blend of inspiration and history. Meanwhile, Cornish landscape artist Dianne Griffiths has won the 2024 People's Choice Award for her atmospheric painting Driving Home. This evocative depiction of a Texaco petrol station under a starry sky captivated voters and has even been purchased by the petrol station itself. In tech news, Apple is rumoured to be working on its thinnest phone yet, the iPhone 17 Air. Combining sleek design with advanced technology, it's shaping up to be a bold step forward in minimalist tech.

Our Spotlight segment this week celebrates the 25 most admired graphic designers of 2024, as voted for by the design community. From bold innovators like Jessica Walsh to typographic legends like Astrid Stavro, these creatives are shaping the future of visual culture and leaving a lasting impact on the industry. The full list is a testament to the diversity and brilliance of today's graphic design scene.

Our Book of the Week is Beyond the Wall: East Germany, 1949–1990 by Katja Hoyer. It offers a fresh look at life behind the Iron Curtain. This detailed history reveals the complexities of the GDR, from its Marxist roots to its collapse, blending personal stories with political insights. A must-read for history buffs!

For our Tip of the Week, we look at networking and why it should be your priority in 2025. Networking is about building real connections. Start small—ask simple questions like, "What brought you here?" Follow up afterwards to keep the relationship alive. Authenticity is key. Networking isn't about selling yourself—it's about making new friends.

On Monday, our guest will be Jessi Brattengeier, creative director at The New York Times. She will share her inspirations, processes, and aspirations and give us a really interesting look behind the scenes at one of the world's most prestigious publications. And then, instead of The Spark on Thursday, we've got a Christmas Special for you, featuring ten former guests of The Creative Boom Podcast, all helping us get into the festive spirit. Until then!

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