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The Importance of Telling a Story
I'm extremely far from an expert on any of this, so take everything I'm saying here with a deep grain of salt. It's not like I've built this big business. So there are people who are doing this that have built a big business that definitely know what they're talking about more. But the most important piece of marketing is to build a thing that resonates with people in the first place. Sometimes you might find that a lot of the features on your list aren't really that helpful to people or don't fit into maybe as worth your time as other things.