
The Bike Industry UNFILTERED with China Cycling
The Nero Show
00:00
The Three Types of Social Media Influencers
Doian is the Chinese name for TikTok. There are three types of social media influencers in China: female, racer and armchair engineer. Basically everything that you know and love in the West has its equivalent in China. It's a fun game we have in the office here trying to describe these local influencers as their biggest equivalent in the in the West.
Transcript
Play full episode