3min chapter

The Bootstrapped Founder cover image

6. Finding a Market to Build a SaaS

The Bootstrapped Founder

CHAPTER

Building a Boot Strip Business - The First Step

If you don't serve a niche as a boot strip business, you're just running after customers that may not even be interested in being a customer for your product. So it's really important to be precise when you defi nich m, to find out if that market is small enough. A potential should be big enough to sustain you and potentially a few competitors. As this is the first step towards building a business.

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