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Why You’ve Lost Your Focus and How to Get It Back

Dual Comm Podcast

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The Blandness of Branding

This chapter examines the rise of bland branding in gaming, particularly with Xbox and Nintendo, as companies prioritize universal appeal over unique identities. The speakers critique the trend towards muted designs and argue for the importance of distinctive branding that resonates with niche audiences. They emphasize that maintaining originality and creativity can foster deeper connections with consumers, rather than conforming to homogenized market pressures.

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