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Valuing Self-Worth in Entrepreneurship
This chapter explores the intricate connection between self-worth and pricing strategies for entrepreneurs, highlighting how personal value influences customer perceptions and business success. It recounts the author's journey from early entrepreneurial experiences to realizing the necessity of valuing oneself in transactions, promoting authentic and sustainable business relationships. Additionally, the chapter discusses the importance of navigating the balance between altruism and profit-seeking in order to foster fair exchanges in business.