If you've ever wondered why some pieces of content stick with you while others fade away, this episode is for you
We promise you'll walk away with actionable insights that can transform your approach to content creation.
In this fast and furious episode, we cover:
- The difference between
reach and resonance.
- Our personal journey from content burnout to impactful storytelling.
- Actionable tips to create high-impact original work that truly resonates.
- Why volume isn't always the answer—and what to do instead!
Remember, don't throw spaghetti at the wall. Test, refine, and focus on resonant content.
Ready to make your content unforgettable?
Timestamped Overview:
01:40 What is resonance in content creation?
05:18 Confirmation of research: Content expectations differ, micro vs. long-form.
08:00 Clipping can be done in various ways.
11:50 45-day live challenge on Facebook to measure capacity.
15:14 Focus on quality content; test, invest wisely.
17:15 Assess capacity, set targets, test and adjust.
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