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S3 E5: How Adgile Is Using Free App Data For Retargeting / Where To Buy An Audience / Why You Need To Pick A Channel And Go All In

Limited Supply

CHAPTER

The Best Case Scenario Is You Lose Your Hard Cogs

Dell could be thinking, let's order every product we can and really load up on inventory that was never going to pay for it. And so now all of a sudden, you're never going to get paid. I don't know if I would ship in there. The only issue is like, what if back back and beyond makes up 10, 25% of your revenue right now? And you're like, I can't get a do you risk it? Like, I still think you have a huge bag. It's too close. But it becomes really important.

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