2min chapter

Pivot cover image

Tesla’s Rising Value, Meta’s AI, and Twitter’s Ad Problem

Pivot

CHAPTER

How to Be a Successful Brand

If you're a brand, how do you think of that? You stay off the platform. There's so many amazing places here where you can spend money. These companies have a monopoly. They have unbelievable ad stacks. Huge ROI. Twitter has all of the calories of meta and alphabet, but none of the great taste. I'm like, oh, advertise on meta. You don't want to, I don't believe in coal fire plants, but I still turn on my lights.

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