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How to Increase Your MDR
Every public company reports NDR for founders. As you scaled this, as you approach later stage, this is the most important metric to investors. HubSpot was stuck at 85% through 40 or 50 million. They really never got past 100 until they added CRM and service to the piece. And I don't think Shopify got there without payments. We could debate whether that's multi-product, but it probably is, but no one gets.