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2min chapter
How brand equity drives growth
The WARC Podcast
Intro
This chapter explores the critical role of brand equity in business growth and the challenges of balancing brand versus performance messaging. It underscores the importance of a cohesive marketing strategy, illuminated by insights from Ork's report, while preparing for deeper discussions on brand tracking insights from Berra AI.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode