How Many Times Should You Followup on Cold Outreach?

In episode #1612, we talk about how many times you should followup on the cold outreach that you do. Can a followup email really change the outcome of your cold outreach? Stay tuned as we dig into the stats, what a sales cadence is, and how to actually get the real responses.

TIME-STAMPED SHOW NOTES:

[00:25] Today’s topic: How Many Times Should You Followup on Cold Outreach?
[00:31] The definition of cold outreach.
[00:53] Sending three emails versus one email, you typically get a 39% higher response rate.
[01:38] How to space out your three followup emails.
[01:47] Why cold outreach should still be used for all aspects of your business.
[02:06] Process for cold outreach followup: sales cadence.
[02:49] When to actually stop reaching out or following up.
[03:27] What to do when you are not getting any responses at all: who are you targeting?
[04:00] That’s it for today!
[04:01] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information.

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Paradoxes of Sastra | SB 4.27.25 | Zurich, Switzerland | Svayam Bhagavan Keshava Maharaja

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