10min chapter

Make Me Smart cover image

The great Bumble fumble

Make Me Smart

CHAPTER

Controversy Surrounding Bumble: Ads, Policies, and Backlash

The chapter delves into the recent controversy surrounding the dating app Bumble, focusing on changes in policies and a controversial ad campaign. Discussing issues of women's agency, celibacy, and dating culture, the conversation touches on the backlash faced by Bumble regarding insensitive ads and the impact on company struggles and stock value. Reflecting on societal shifts towards women's independence, the chapter speculates on future relationship dynamics and the potential rise of AI relationships.

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