Is Your Male Capture Strategy Working?

Our male capture strategy is probably not all that dissimilar from from other brands you've had on here. So we are pushing a quiz. We have the bone broth quis, hey, we're going to find the perfect bone broth for you. And those convert quite well. But search traffic is not going to convert as well as, obviously, like warm facebook traffic or something like that, for capturing males. Then obviously we're getting them into all our how kind of, you know, fu funnel is to buy or die sequence and retention stuf.

Transcript

Play full episode

Remember Everything You Learn from Podcasts

Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.