This year there is so much a, so much indecision and so much difficulty with the state of the world that they ably haven't fully decided what they're gong to do. It probably has undoubtedly delayed at least as much as pixle fora which means it won't make the holiday season. I think you want to have a new product available every for people who are looking to upgrade. But if you can't make something good, you don't have to make something. You could probably wait till march of next year and then get back on the horse. And to really nail it next time. As much as i'd love, like, i love the pickso i...