Business Processes Simplified Podcast cover image

The Step-By-Step System To Grow Sales Through Social Content, Conversations & Influence with Jon Ferrara

Business Processes Simplified Podcast

CHAPTER

How to Be a Trusted Advisor

The key thing is driving eyeballs to your professional and personal identities in the various places that they are. And if you're not part of the conversation of your prospect customers and their influencers on a daily basis then you can't stay top of mine with them. So how do you do that? You set up an identity in all the usual places like Twitter, Facebook, LinkedIn, ideally places like Instagram and others as well. Once you've created the identities then what you want to do is to start to drip content. Now creating content isn't the easiest thing especially for a math computer science major like me who struggled in English my second language even though I was born in America. But there

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