Investing in Regenerative Agriculture and Food cover image

188 Connie Bowen – Instead of replacing farmworkers, let’s design agtech to help the ones doing the back breaking work in the field

Investing in Regenerative Agriculture and Food

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Row Crops - The Sales Channel Is So Broken Right Now, Right?

Right now in row crops, what's the sales channel for most technology? Input providers. But I absolutely can envision a future world where a lot of the services that like in the US, we have an extension service,. And so that provides some of these services. It's definitely variable depending on where you are and what crop we're talking about; it's hard to bring in new crops through this system. The challenge is that that system is so broken right now, it's really hard to get there.

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