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17. Active portfolio management: An interview with Andy West

Inside the Strategy Room

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CEO Responsibility and Portfolio Rebalancing

This chapter emphasizes the CEO's role in making decisions about the corporate portfolio and the collaboration needed with the CFO and head of corporate development. It discusses support mechanisms for strategic thinking and the importance of evaluating the entire portfolio. The chapter also covers establishing capabilities for portfolio reallocation, the need for expertise in M&A strategies, and the importance of investing in overall strategy.

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