The Bunker – News without the nonsense cover image

Inside the online 'cleanfluencer' cult pushing housewife propaganda

The Bunker – News without the nonsense

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Intro

This chapter explores the ongoing gender imbalance in domestic labor despite women's increasing participation in the workforce. It examines the rise of 'cleanfluencers' on social media and their impact on perceptions of housework, along with insights from a new book on the modern implications of the housewife role.

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