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My 3 Favorite Sales Techniques In Messaging
The New Generation Entrepreneur Podcast
You're That Shark at the End of the Lake
When we talk about people's problems, what we're doing is showing a very big understanding or clear or accurate understanding of what their current situation is. And when you're able to say like, here's what you're dealing with and here's why it's happening, what starts to happen is they go, oh my god, I do have that problem and I am doing that. They understand this situation to a tee. What the problem they're talking about is a problem I don't want to have anymore, right? You're that shark at the end of the lake.
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