
COPYWRITER 053: How to make ChatGPT work for you, with AI expert Greg Baker
So you want to be a copywriter with Bernadette Schwerdt
The Future of Writing
"I've come up with an acronym called WAVE and I actually genuinely did come up with this acronym rather than deferring off to chat GPT, which I often do for my lessons," he says. "So the WAVE model is the workflow changes, particularly in terms of the automation, the adjacencies change, the volume changes." He predicts that entrepreneurship will be a big part of how we write from now on. 'We'll probably be commissioning you to write some prompts that I can then automatically adapt into different areas'
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