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Artificial Intelligence, Defamation, and New Speech Frontiers

We the People

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The Legal Issues of Misuse of Name and Likeness

There is the so-called right of publicity, which is the right, exclusive right to use one's name or likeness for certain kinds of commercial purposes. Eugene: What happens if somebody uses them to create a picture of a real person? He says that might in fact be a right of publicity infringement and possibly also copyright infringement if it copies a particular photograph. And there it's a little bit more complicated. But generally speaking, let's say all chat GPT does is output some item that mentions Taylor Swift; they're going to be protected by First Amendment.

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