How to Build a Successful Website for Coaches

3min Snip

00:00

Play full episode

Summary

Transcript

Episode notes

Most coaches and consultants get this wrong about their website. They think that if 100 people come, 99 will be interested in signing up for their coaching or consulting services. As you and I know, it's the reverse. Up to 95% of the people who visit are not ready. You have to have a way to follow up with these people.

From the archive: This episode was originally recorded and published in 2020. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant.

Jason Gracia is the founder and CEO of Swyft Sites, the all-in-one, done-for-you platform for coaching websites that convert.

Top 3 Value Bombs:

1. Do not look at your website as a pretty brochure online that will impress your neighbors and friends. What you actually want is a high-converting machine.

2. Up to 70% of clients sign on for 6 months to a year after first touch. The bucket of people who do not book on the first visit, that’s where you’re going to get most of your income. Follow up is key.

3. When you’re building a website, you’ve got to separate yourself. You can’t put your entire life story into the webpage because people will not read it. It’s like the curse of knowledge. Once we know so much, it’s hard to remember what it’s like to not know.

All-in-One, Done-for-You Coaching Websites - Swyft Sites

Sponsor:

HubSpot: HubSpot’s all-in-one CRM helps you automate tedious tasks, keep track of all your deals in one place, and make sure your whole team has access to the same data. Get started for free at HubSpot.com!