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#20: Will StoryBrand Work for Your Non-Profit? - Part One

Marketing Made Simple

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Donor-Based Brand Scripts - How Do You Apply Them to Nonprofits?

Donors want to get involved with something that gives their life meaning. Story Brand Certified guide Shannon Litten says nonprofits need a donor-based brand script. Don't try to tell both stories and create two separate brand scripts, she says. Both work just have two separate brand Scripts so you can combine pieces from each.

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