2min chapter

Masters of Storytelling cover image

Gabor Harrach: Branded Content and Community-Led Storytelling

Masters of Storytelling

CHAPTER

Gabor's Story: A Story of Change

All proceeds from book sales went to supporting scholarships for students from underserved communities that are interested in a career in marketing or advertising. Gabor's operating partner, Anne Heiserbuss and Bev, is the largest brewing company on the planet. His third life was been creating brand produced content. It's probably the most democratic content studio ever. Not just for brands, but ever.

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