* Veteran GTM leader Jim Fisher shares lessons from scaling Cloudera from $50M to $1B ARR and advising today’s fastest-growing startups.
* The three golden KPIs that reveal the health of any go-to-market strategy.
* Why most founders get ICP wrong—and how to fix it.
* The surprising truth: consistency, not revenue, is the real signal your GTM is working.
* When to hire a GTM advisor, fractional leader, or full-time VP—and how to know the right timing.
* How AI is reshaping sales with coaching, opportunity analysis, and bias-free deal reviews.
* Advice for founders on landing and learning from their first 10 customers.
* Common GTM mistakes that derail growth—and how to avoid them.
Links:
Jim Fisher on LinkedIn
Listen on YouTube:
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