How to Convince Engineers to Push the Envelope and Try Things in a New Way

Compel has been able to work with a number of big manufacturers. How do you get people like that interested and motivated when you're just getting off the ground? Part of it is just finding companies that find your strategy interesting, whether it's a supplier or a different type of partner. You have to find people who believe in your strategy much in the way that you have to find investors who belief in your strategy because they might lose money on working with you.