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#6 Jeff Gramm: Boardroom Battles & Shareholder Activism

Investing by the Books

CHAPTER

How to Build the Right Shareholder Base

How can a company build the right shareholder base, would you say? I'm not sure how well it can really be done. A key part of like a being a CEO is communicating with your shareholder base and explaining what you're trying to do. Good CEOs are good at telling you what you want to hear because they've become much more sophisticated at speaking the language of shareholders.

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