Self Publishing School: How To Write A Book That Grows Your Impact, Income, And Business cover image

SPS 214: The Pursuit Of The Wall Street Journal Bestseller List…Exactly What It Takes with Steve Chou

Self Publishing School: How To Write A Book That Grows Your Impact, Income, And Business

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How to Launch a Book

Chandler: The real key is just make sure real people are getting them. Each book in retail right now, for my book, it's 30 bucks. If a company is spending like, if they want to buy 100 books, that's 3 grand. That's a lot of money. Do you have any suggestions? I don't know. We'll see if it works. Chandler: What's your game plan for launch week and what do you expect to kind of be the biggest needle movers of books during launch week?

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