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Debbie Millman on the Importance of Playing the Long Game

Time Sensitive

CHAPTER

Branning in Design - How Did Brands Enter Your Psychology?

When i was a little girl, my father had a spinning stand in his pharmacy filled with the barrets head bands pony tail holders. So that's when i began to sort of necently, not consciously, realize the power that brands have over people. I ended up in branding quite by accident, having sort of failed out of every role that one could have in design agencies. But i just knew i felt betteri u a little bit cooler when i was wearing levis.

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