Derek Halpern: Mastering Psychology And Social Triggers To Sell To Anyone
Capitalism.com with Ryan Daniel Moran
00:00
How to Get Your Ideal Customer
There's no such thing as an ideal customer. There are several perfect customers, and you have to know how to talk to all of them. You might get headphones because you're a gamer, or cause you're a runner, or because you like to meditate. People buy your products for different reasons. So luckily, there are three specific types of ideal customer, archetypes. And if you know how to talks to these three different types of people, your ads are going to convert yourselves.
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