How to Build a Strategy in the First 30 Days

The first 30 days is really digging deep to understand what the internal feeling is in the organization and then what does the rest of the market think. From that, you need to write it all down and you need to produce what I call the foundational documentation. Who is your market? Who is your ideal customer? How did they talk? Why do they buy you? It's really what you need to have written down within your first 30 days.

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