The Importance of a Clear Purpose in Marketing

The brand identity was last refreshed in 2017 when Thompson became toy. We did a bit of a rooting branch look at the brand identity to make sure it was fit for the digital world we now live. It does feel like sort of reinvigorated brand coming out of the back of the pandemic so so yeah so i think you know a hell of a lot of benefits and winning things like marketing team of the year is almost like the icing on the cake, he says.