Wild with Sarah Wilson cover image

PAUL HAWKEN: We’re ending the climate crisis in one generation

Wild with Sarah Wilson

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The Failure of Climate Change Communication

This chapter explores the challenges and limitations of current climate change communication strategies, emphasizing the need for a different approach that focuses on individual benefits and interconnectedness. It discusses the reliance on facts and figures, blaming and shaming tactics, and the privileged reach of the climate movement. The chapter also highlights the importance of viewing the biosphere and climate as alive and interconnected entities.

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