2min chapter

Marketing Against The Grain cover image

Winners and Losers in the Next Generation of Artificial Intelligence

Marketing Against The Grain

CHAPTER

AI Prompts

There's already a marketplace for prompts and this is why I want to try to break down even further. If you've been in marketing or business for a long time, you're used to the notion of a creative brief. Now a prompt is doing that, but doing it for a machine instead of a human. So anytime right now, think about should that creative brief be for a human or should it be for a machine? You need to know the answer to that question to be able to work in the future. That's actually a great lemme test. Well, if you don't know, start with a machine. Machines faster and cheaper.

00:00

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode