3min chapter

Destination Marketing Podcast cover image

211: Crafting an Authentic Visitor Experience with Andi Jaspersen

Destination Marketing Podcast

CHAPTER

We're Not Just Cowboy Culture, but We Are So Much More

A lot of our residents are sort of, i hate to put it this way, but sometimes heyre kind of anti western. They're like, we're not just cowboy culture, and we're so much more. We have chian frontier days, which is the world's largest outdoor rodio,. And western celebration kicks off next week. So that is definitely a piece of our identity. But thereare many residents that say, well, there's ten days that were that, and then we're not that the rest of the time. It would be super foolish of us to leave that by the wayside in the name of progress for the residents.

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