Episode 047: Inspired Launching with Kimra Luna
The Mind Your Business Podcast
Are You a Perfectionist?
I think that's probably people's biggest thing is like they want to do it right. They think there's an exact, you know, exact steps to take. And I'm like, I created my first course in a weekend. I just whipped that thing together because I wanted to have something out there for people to buy. Those are definitely kind of the core things right there.
In today’s episode, Kimra Luna discusses her habits and mindset for success, while talking about how she uses inspiration and intuition to drive her business.
She says she didn’t realize how fast her business was going to grow, and originally thought it would take a few years to make 6-figures. Kimra shares that her first website was far from perfect, and she did it herself for about $100.
Perfectionism is the biggest mistake that she sees entrepreneurs making today. They often think everything has to be just right before releasing a course or product. Kimra created her first course in a weekend.
She was hesitant at first when starting her business, partly because of the way she looks.
“I’m the chick with piercings in the middle of her face and tattoos all over her. That wasn’t what I was seeing (in the industry).”
To let go of this, she just went back to why she was in business, which was to help people. She adds that not thinking about the money aspect made it easy for her to do what she does.
“I think sometimes you just need to take that little jump and get in front of people. They will respond based on what you give.”
The people who spend the money on their own personal development are the ones who get the best results.
Kimra created her signature program after being in business for only three months. The price was $1,200 when she first launched it, and it is now more than double that amount to purchase it.
Developing her own mindset, specifically when it comes to not complaining and changing her own thoughts, has been key. Learning to be grateful has helped her heal her life as well.
“Learn to appreciate the things around you; even if it’s just the breath you have.”
Kimra and her husband were on welfare for a number of years, but were able to manifest things such as a job for him, and a vehicle, by doing this practice daily for months.
She had been running Facebook groups for mothers when she decided to start a blog, which focused on things she was passionate about such as health and wellness. Kimra’s YouTube channel grew to 25,000 subscribers, and she developed a following on Pinterest.
Seeing her success on Pinterest, a mentor asked Kimra to teach his audience how to use it, which lead to webinars and he getting paid for one-on-one consulting. Doing this, she started to notice issues with her clients’ entire brands.
“I ended up becoming about branding. People paid me for the knowledge I had in my head.”
Kimra feels that people need to reach out to others more often. Her first launch generated $65,000 in revenue, and after that she reached out to James to thank him for how much his content had helped her.
“We forget to reach out and connect to the people that are inspiring us”
She believes that sometimes things happen that are supposed to in order for us to move forward in our journey.
James adds that amazing things can happen when the feedback loop is completed.
Kimra appeared on 60 podcasts in her first year of business, but was also declined often by hosts.
“You can’t get a yes if you never ask”
She only does something if it is going to feel good, and a lot of times we have to know what we don’t want to discover what we do want. When she first started, Kimra did webinars almost every week because she liked doing them and wanted to master the craft.
Kimra uses crystals as a way to help her stay grounded and connected with the Earth, and she’s also a reiki master. Over the years, she’s developed an awareness in things that she wishes she could infuse in other people.
She believes people should explore things like manifesting, crystals and energy as a way to make them happier, not just from a monetary standpoint.
“I utilize The Law of Attraction, spirituality and my intuition to guide me every day”
LINKS:
Episode 036: Gain Clarity by Asking the Right Questions
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